OMG! Finally found an online video of the Stella D'oro Breakfast treat commercial Patton Oswalt reminded us of in his bit over marriage angst. It's lumped together with a bunch of other commercials from 1985, but it's the 4th one in.
http://www.youtube.com/watch?v=7tRlV_lZOXM
Watch that, and consider Oswalt's take on the marketing company's pitch:
"We've done research that shows that these cookies appeal to people in their late 50's trapped in failed, hateful marriages..."
A full clip of his commentary at the link below, and definitely –hilariously– NSFW.
http://www.youtube.com/watch?v=_-oxsMl3iCA
~benc
BONUS - Catch another wonderful blast from the 80's past with another Stella D'oro commercial that tries to class things up a bit.